Copywriting: PalmerSport

PalmerSport is renowned as the best corporate motorsport event in the world. Participants drive an unrivalled collection of high performance sports cars and open-top racing cars on four purpose-built circuits at Bedford Autodrome. The eight-activity programme includes live timing and scoring, an awards presentation, and a first-class lunch and afternoon tea. Many participants later say […]

Copywriting & marketing communications: ‘Because You Deserve It!’

After successfully bidding for £3 million of government funding to improve privately-owned housing stock, Eastbourne Borough Council needed to encourage residents of the town to apply for grants, financial assistance, and interest-free loans. Sums of £100 to £30,000 were available for home repairs; for home adaptations to improve safety, warmth and energy efficiency; and to […]

Copywriting & marketing communications: East Sussex Energy Partnership

The East Sussex Energy Partnership encouraged homeowners to install energy-saving measures such as loft and cavity-wall insulation and renewable technologies such as solar panels. Run by Climate Energy Ltd on behalf of four local authorities, the Partnership publicised the availability of government-funded grants to help pay for these installations. My copywriting service I was the […]