PR: Land Rover Silk Trail Expedition

I provided PR and writing services to Land Rover’s brand Range Rover in my role as Account Director for automotive PR agency PFPR Communications. This included co-planning creative PR concepts and strategy; researching and writing press information kits, press releases, presentations and speeches; and on-the-ground reporting, for social media and press releases, from events such […]

PR: East Sussex Energy Partnership

The East Sussex Energy Partnership encouraged homeowners to install energy-saving measures such as loft insulation and solar panels. Run by Climate Energy Ltd on behalf of four local authorities, the Partnership publicised the availability of government-funded grants to help pay in part or in full for these measures. My PR service I lead PR for […]

PR: URT Group

URT Group designs and manufactures composite parts and structures for hi-tech industries including defence, motorsport, automotive, and aerospace. On behalf of URT, in my role as Account Director for an automotive PR agency, I planned and implemented multi-channel marketing communications campaigns. These integrated business-to-business PR and social media activity, e-newsletters, website content generation, and print […]

PR: Vauxhall Motors

To car manufacturers like Vauxhall, motor sport is not really a sport at all. It’s business. The famous adage ‘Win on Sunday, sell on Monday’ is taken so seriously that when car makers go racing in national and international championships, their investment is measured in millions. So, too, is the value of the resulting media […]

PR: Energy Saving Trust

The Energy Saving Trust (EST) is an independent, not-for-profit organisation funded the government and the private sector. The EST promotes energy efficiency, energy conservation, and the sustainable use of energy by helping householders, governments, businesses and organisations save energy every day. My PR service The EST contacted me in my role as account director at […]

PR: Drive Alive

Drive Alive UK is a driver risk assessment and risk management company. Drive Alive helps businesses assess the driving skills of employees and contractors, identify training needs, and ensure compliance with duty of care legislation. The company provides on-the-road and web-based assessments and training throughout the UK. My PR service I assisted Drive Alive with […]

PR: HMSO Books

HMSO Books published a wide range of popular titles, including The Highway Code. As the commercial arm of Her Majesty’s Stationery Office, HMSO Books had the status of a self-funding government executive agency. With imminent privatisation as the hidden agenda, HMSO Books committed to increasing consumer awareness of its name, and to shaking off any […]